See the attached image of the RipStik in QC Family Focus. It’s a great half-page mention with three positive reviews from kid testers and Website link as well.

The RipStik was mentioned in the Walker County Messenger (circ. 4,732). The article features letters to Santa from a local third grade class. One boy wants a RipStik.

“Dear Santa,
I want a virtual pet for Christmas. It said on the news that your machine is broken. I want a ripstick for Christmas. My mama will get me anything she wants to. Love, Taylor Hickman”

The RipStik was reviewed on the Slashtoys.com, which is a Web site that reviews children’s toys.

See attached for the RipStik mention in USA Weekend’s gift guide for teens. The write-up is spot-on, and the editors also included a great product shot. Below is a link to the online mention.

This ran in more than 600 newspapers across the country with a circulation of 23.4 million!

http://usaweekend.com/07_issues/071202/071202gifts-teengifts.html

The RipStik® is on the list of final nominees for the TIA Outdoor Toy of the Year! Razor® products have been nominated several times and the Razor® Scooter won the coveted Toy of the Year award for 2000. See below for the link to the press release on the TIA web site.

http://www.toyassociation.org/AM/Template.cfm?Section=Final_Nominees

See below for inclusion of the RipStik DLX in the teen holiday gift guide on Celebrity Baby Blog (UVM: 57,723). You can see the entire page at here. This mention came about because the programming manager for KOL.com (which will also be including the RipStik DLX in their upcoming gift guide) also freelances for Celebrity Baby Blog.

“Words cannot easily explain this amazing, new product from Razor- the RipStik® DLX. It has two caster wheels attached to two concave decks that flex independently around a central aluminum torsion bar, providing you with an amazing “ride.” You simply create a twisting motion and it provides all the acceleration and momentum you need.”

See below for the RipStik DLX mention in the Washington Times online gift guide. This Web site receives 2 million+ hits a day. There’s a great picture of the DLX accompanying the guide. The RipStik is included in the teens guide. This is a great hit!

“As though skateboarding weren’t hard enough, the Razor RipStick Caster Board DLX ($129) puts the skill onto two wheels and then adds a pivoting deck that keeps the board moving. RipStick combines the maneuverability of snowboarding with skateboarding for an exhilarating ride. The RipSticks’ 360-degree inclined casters and pivoting deck allow for a unique carving motion while the concave and traction plates provide increased foot control.”

Attached are photos of the RipStik spot running in front of the Times Square Toys “R” Us store during the Macy’s Thanksgiving day parade. CBS Broadcasting covered the 81st annual Macy’s Thanksgiving Day Parade. This screen was a permanent backdrop of the national coverage of the event. The parade was seen by over 50 million TV viewers on Thursday November 22/07. According to sources the attendance of the event was 3.5 million this as compared to the 2.5 million last year.

The RipStik® was included in Miami Herald’s (circ. 272,299) gift guide. The RipStik is listed in the 11- to 14-year-old category with a great description of the product.

Miami Herald
Something for Every Child on Your List
November 25, 2007

AGES 11-14

Ripstik: The two-wheeled ride of the Ripstik Caster Board ($78-$139) is a cross between skateboarding (what it looks like) and surf/snowboarding (what it feels like). At The Sharper Image, Toys R Us, Wal-Mart and The Sports Authority.

The RipStik® Caster Board was mentioned in the Greeley Tribune (circ. 25,185). The RipStik® is included as a toy idea for athletic kids in the 10- to 11-year-old category.

Greeley Tribune
Toying around: Find the perfect gift for a child in your life
By Erica Grundin
November 25, 2007

“10-11 years

» Athletic children, boys or girls, will like the Ripstick Caster Board, a skateboard that is self-powered and easy to steer. $89.99 at Toys “R” Us.“